InterActive Financial a triple winner in 2007 Dealers' Choice Awards
Richmond, VA -- InterActive Financial Marketing Group LLC is a triple winner in the 2007 Dealers' Choice Awards, a prestigious
competition based on a nationwide survey by Auto Dealer Monthly magazine.
This is the third year in a row for IFMG to win a Dealers' Choice Award and second year to win in multiple categories.
"It's exciting that we were able to win awards for two business units again," said IFMG President and COO Travis Weisleder.
"We are also very pleased to become the only three-time winner in the special finance lead category."
The awards, in order of importance, are Diamond, Platinum and Gold. IFMG earned Platinum ratings for Special Finance Lead
Generation and Direct Mail operations. In 2006, InterActive Financial won a Platinum Award in Direct Mail and a Gold award
in Special Finance, and in 2005 it took Platinum in Special Finance.
Also this year, InterActive Financial tied for the Gold in the category of Customer Relationship Management Tools. The newest
version of the IFMG lead management tool (known as DOLLAR) went live earlier this year, and thanks to its improved usability
and increased functionality, earned rave reviews from dealers.
The Auto Dealer Monthly survey provides dealers and their employees the ability to offer their collective opinion of the top
providers to the retail auto industry. In all, 40 companies were named winners in 19 distinctive categories of products and
services, with nearly 3,500 votes cast per category.
Ratings were gathered on the performance of the product or service, as well as the customer support and service from the
provider, and the overall value compared to the dealership’s investment.
"Winning these awards shows that our hard work in being the most innovative online dealer marketing company is working,"
said Weisleder. "To be a platinum award winner is great, and with our new patent-pending products, we hope to gain the top
spot in a highly competitive market in the months ahead. It's also great to see our new lead management system near the top
as a write-in. This only shows that we are on the right path to helping dealers sell more cars."
About Auto Dealer Monthly
Auto Dealer Monthly is a publication of Agala Investment and is delivered to more than 35,000 subscribers nationwide.
Auto Dealer Monthly, a day-to-day resource for automotive dealerships of all sizes, is known for offering business solutions
to automotive executives by providing information necessary to make wise decisions regarding products, services or process
changes. For more information visit www.autodealermonthly.com.
About IFMG
InterActive Financial Marketing Group, LLC (IFMG), (www.interactivefmg.com) is a top rated national special finance lead
generation and marketing company within the automotive industry. With automotive dealer partners in 48 states, IFMG specializes
in obtaining high quality special finance customers from its family of brands including hundreds of the most recognized Internet
addresses and vanity phone numbers in the industry including www.carloan.comsm, www.autoloan.comsm, 1-800-CAR-LOAN® and
1-800-AUTO-LOAN®. IFMG provides a highly targeted specialized direct mail program, IFMG Direct; a fully functional lead
management tool, DOLLARtm ; F&I management solutions; a full service bilingual business development call center; an indirect
lending arm, InterActive Financial Acceptance, LLC (IFA) which offers financing to our dealers for leads generated; and
customized advertising programs. IFMG also has a new email program called FUEL, Follow Up Every Lead; which is a program
that leverages a unique lifecycle of customer emails that are tailored to the consumers buying and response habits. For more
information, visit www.interactivefmg.com.
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